Ryan Greives

Often when we have a call with a new client who is getting started with BLASTmedia, we get the question, “what makes a good client?” or “what makes for the best client/agency relationship?” By simply asking this question, they have already knocked out one of the best things clients can do when they are coming on-board with any public relations agency. With this post, I’ve pulled in some input from my BLAST colleagues to address some of the top things companies can do to make them a “good PR client,” so here it goes. 1) They ask how they can have the best client relationship! It seems like a simple question, but some clients never ask how they can enable PR agencies to do the best job on their account. If you’re going to pay for a PR agency, why not help them succeed? It... (more)

OCTOBER BLASTMEDIA PROFILE: ASHLEY HALBERSTADT

Ashley Halberstadt is the profile piece for October. Ashley has been with BLASTmedia for over two years now and just recently purchased her first home and was promoted to consumer team manager. Take a few minutes to get to know Ashley…. BLASTmedia nickname: Halbercrack Hometown:  Richmond, IN College(s) attended: Butler University (Go Dawgs!) Favorite sport: I like watching basketball m... (more)

The World According to Twitter

Tapping into the vast and knowledgeable Twittervise, David Pogue, tech editor for the New York Times, recently released his book, composed entirely of Tweets. The World According to Twitter, by Dave Pogue, is made up of 2,524 tweet responses to Pogue's variety of questions sent into the Twitter world. And excitingly enough, yours truly, from BLASTmedia, has done her part to coauthor! A... (more)

Communication is King

Working in the PR space, underneath the giant communications umbrella, we definitely know the value of good, open communication on all fronts. Communicating with the media and with the public via traditional and social media are the main things we are known for as PR professionals, but what about the behind-the-scenes communication? So many companies come to BLASTmedia to get national me... (more)

How Social Media Is Changing the PR Organizational Structure

I recently used Peter Shankman’s Help a Reporter Out™ (HARO) as a journalist, rather than a PR practitioner, looking to gain insight on a particular topic from the thousands of PR people who receive the daily queries. It was quite an exciting experience, I must say. Submitting a query for what I was looking for, awaiting the delivery of the HARO query list that hits my email box three ti... (more)